Lace Up 4 Pediatric Cancer® started in 2011 in answer to requests from youth soccer teams in New Jersey that wanted to show their commitment to the fight against pediatric cancer. Today, teams across the country representing every sport from youth to professional have Laced Up in Go4theGoal’s GOLD laces.

$4.00 from every pair of $5.00 laces plus 100% of donations go back to helping kids with cancer and their families in the State the funds are raised.


“The Richmond Baseball team partnered with Go4theGoal this year and it has been a great partnership! We had six players make visits to the local children’s hospital and spend time with patients and it’s something they want to continue to be a part of. At our Lace Up game, we were joined by four very special guests on the field and we were so thankful that they could be part of the team for the day. We look forward to continuing our partnership with Go4theGoal as we raise awareness for pediatric cancer."

-Kristen Litchfield, Assistant Director of Athletic Public Relations at University of Richmond

Watch the Spiders Lace Up in their video More Than a Game.


All funds stay in the State where they are raised to support local children.