November 29, 2011 – Merchantville, NJ: Now in its 5th year, Go4theGoal is poised to stuff its Holiday Gift Baskets with age-appropriate gifts & goodies for children from toddlers to teenagers battling cancer in over 20 hospitals across the country.

“This year,” said Beth Stefanacci, Executive Director of Go4theGoal Foundation, “Thanks to the generous donation by CJ Products, LLC, each gift basket will include an adorable Pillow Pet™ folding stuffed animal, guaranteed to bring a big smile to every child they touch.”

“The Go4theGoal Foundation supports a very deep, heartfelt cause,” said Jennifer Telfer, CEO of CJ Products, LLC, the manufacturers of Pillow Pets^™.  We are honored to be able to participate in making this holiday season a special one for these children.”

“Delivering gift baskets to kids in hospitals undergoing cancer treatment over the holidays is an unforgettable experience for the G4G volunteers who distribute them, said Stefanacci. With the generous support from My Pillow Pets^®, Go4theGoal has been able to expand its outreach, adding several new hospitals to our program as well as an outpatient clinic and camps for kids battling cancer."

ABOUT GO4THEGOAL FOUNDATION

Go4theGoal Foundation (www.Go4theGoal.org) is a 501(c) 3 non-profit charitable organization founded in 2006 by Dr. Richard and Beth Stefanacci, soon after their oldest child was diagnosed with Ewing's Sarcoma, a rare form of bone cancer. Together with funds raised privately and its original awareness and fundraising campaigns, National Dress 4 Pediatric Cancer Day™ and “Lace-Up 4 Pediatric Cancer,” Go4theGoal provides children undergoing cancer treatment and their families with financial assistance, runs fun hospital-based programs, grants special wishes and supplies Apple® electronic products to children and pediatric oncology units in over 20 hospitals across the country. Since their son's death in 2007, G4G has funded over 500k in innovative pediatric cancer research.

ABOUT CJ PRODUCTS, LLC

CJ Products, LLC is an industry leader with its Pillow Pets™ brand of plush foldable stuffed animals that have been bringing smiles to the faces of people of all ages since 2003. Through effective branding, strategic licensing partnerships and the creation of both a premium line for specialty retailers and standard line for the mass market, CJ Products has made its imprint on the toy world. The Pillow Pets™ line includes a variety of popular retail and wholesale products including plush foldable stuffed animals, books, games and video games, hats, blankets, and slippers. For more information, visit www.mypillowpets.com.

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